Friday, January 25, 2013

Raising Prices on Mobile Subscriptions


The following is an article I wrote for my group writing blog thirdquartet.blogspot.com. I'm focusing on displaying the theme through the "narrators" thoughts on the topic. I tried to tie this writing into my analysis project which will begin next week. In the article I attempted to keep a structure similar to that used in news articles. A more in depth analysis of this work and the work of my group mates will be posted next week.
_______________________________________________________________________________
This week it has been reported that The New York Times may be significantly increasing its subscription prices for mobile readers. It unclear whether or not this change will be implemented but if it is this change could mark a significant change for the publication.
Many factors could be attributed to this change; costs are being cut to compensate for lack of revenue, and as more and more people are getting their news online it can be important to benefit from this format.
Although I agree that if subscription based news is better than its free counterparts it deserves to come at a price. The problem comes when the same content is found on both free and priced news publications. If the New York Times rises their subscription fee but does not provide superior services its readership will certainly go elsewhere for its news.
Many people are not willing to pay to obtain news content. More and more news is in fact free and the sites that provide the best free content are getting more viewers. If the New York Times raises its mobile subscription cost the people who were willing to pay for it might consider going elsewhere.

0 comments:

Post a Comment